Founder
Grand Rapids Branding Company
ContactAll of the tops, bottoms, and accessories in-between, are themed around parts of the city.
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GR Calder Patches
Spice up your outfit by adding an eye-catching embroidered patch. Thanks to its durable twill fabric, the patch is resilient to heat. Order it today and get ready to start embellishing!
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Skyline Posters
These are minimal and chic ways to elevate your space. The artwork stands out from any angle as the matte museum-quality paper diffuses the light.
Founded in 2022
Grand Rapids Branding Co was concepted and created in 2022; though some of the art concepts are as old as 2015. In 2015, I played a rebounded shot on Dribbble, based on a city’s abbreviations. I loved the turnout, especially the way that the GR naturally seemed to play into the Calder statue that so famously defines Grand Rapids (in a lot of ways). I mean, it is the basis of the city flag, even. Though it was a fine concept, the execution stopped there, and the design sat on the metaphorical shelf.
Fast forward to spring of 2022, the design came back. I was in a habit of rejuvenating old designs, and fixed the parts I didn’t love about the old layout. A conversation with my friend Branden Garrett involved a lot of “why not”s revolving around the design. It was so involved that it led me to purchasing a domain, and soon after creating the Grand Rapids Branding Company!